Stock of the Day – Google Inc.

Google Inc. (NASDAQ:GOOG) surprised the market last week by revealing a 54% rise in its cost base, despite reporting a healthy surge in both profits and revenues, according to the Wall Street Journal. Since then, the shares have slumped from USD 580 to just over USD 520. Short interest in the world’s leading search engine has been low for several years and short sellers have shown little interest in building up positions in reaction to the results. The percentage of shares outstanding on loan has halved since to the beginning of the month to only 0.25% of total shares.